The Community Company
Advertising - Frequently Asked Questions
- What types of Advertising are available from Connect Press?
- Leader Board - 728px * 90px
- Medium Rectangle - 300px * 250px
- Full Banner - 468px * 60px
- Half Banner - 234px * 60px
- Button - 125px * 125px
- Skyscraper - 120px * 600px
- Tower - 120px * 240px
- Click here for visual examples
- How many people will see my ads?
- Connect Press has over 250,000 subscription although each community has a different number of subscribers.
- What information about views impressions and clicks will be available?
- ConnectPress tracks impressions (views) and click throughs.
- What page categories are available?
- Home Page - the front page of each community.
- Secondary pages - all pages other than the home page.
- Digital Digest - the weekly newsletter ConnectPress sends each community.
- What is a secondary page?
- A secondary page is any page that is not the Home page of a community.
- What graphic formats should I use?
- Home Page - JPEG, GIF, Animated GIF or Flash
- Secondary pages - JPEG, GIF, Animated GIF or Flash
- Digital Digest - JPEG and GIF only. Outlook 07 and Outlook 03 in Vista do not support Flash and Animated GIF
- What is a Digital Digest?
- Every week Connect Press sends out a newsletter by email to our subscribers. This newsletter is basically a snapshot of the home page and alerts our readers to breaking news and feature articles
- Where can I learn more about email broadcasting?
- Email Universe.com
- Words and Phrases that Trigger Some Spam Filters
- 20 Ways Opt-in E-Mailers Can Outsmart Spam Filters
- Spam Assassin
- What does rotation mean?
- How much time should I allow to get an ad up on a Community?
- 5 business days
- Why are there special reqirements for Digital Digest Ads?
- HTML emails are displayed in email programs and not in browsers. Email programs generally have a more limited implimentation of the HTML protocol and are not uniform in this regard. Outlook 2007 is undoubtedly the least capable at the moment
- What file formats are acceptable for ConnectPress Ads?
- JPEG, GIF, Flash and Animated GIF are acceptable on Site pages. Only JPEG and GIF are suitable for Digital digests
- Can I use Flash?
- Yes on site pages however Flash is not supported by Outlook 2007 or Outlook 20003 running in Vista.It is probably best to avoid it.
- What are "Web Safe Colors"?
- The Internet was started in the days when computers were only able to use 256 colors. What was needed was a set of colors that could be reproduced without "dithering".
- This set of 216 colors is called the "Web Safe Colors".
- "Dithering" is the the name given to the technique of adding noise (randomly selected pixels) at the point where two colors border each other. This is much like smearing the edges in a watercolor painting with a wet finger.
- It is NOT true to say that browsers can only produce 216 colors - your uploaded faily photos look pretty good..
- It IS true to say that browsers can only produce 216 colors without dithering - the process of mixing the colors and adding noise.
- Why should I care about Web Safe Colors?
- For the most part it is not a problem except when you want to reproduce very sharp text or an image with a pixel accurate edge. Dithering will blur these edges.
- This can be avoided by making sure that the background and the text colors are both web safe. This will prevent dithering.
- How do I know if I have a problem?
- If an image of yours appears blurred on our website you most likely have a dithering problem.
- You can confirm this by saving the image off the web page to your desktop and comparing it to the original. If you find they are identical then you should check your colors.
- NOTE: The staff and advertising software at ConnectPress do not have the tools, ability or inclination to alter your image without your request.
- How do I arrange to place an Ad with ConnectPress?
- Click the button below
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More than one ad can be porition in a single location and theyu will then rotate with consecutive viewing
